description

Skarpnes A/S, Norway’s largest supplier of roofing materials, needed a copywriter and concept developer to educate their pro salesmen in stores. It was a rough ride, learning about such advanced roofing, and at the same time transforming the material into a fun and engaging e-learning course. All the same – a huge payoff when the project landed. With great reviews from focus groups, I might add. Thanks also to Bokstaven K for the cooperation.